What real-world experience looks like

Projects co-designed with the best companies in the world

Find out why Spotify listeners stop listening.

Dig through listening data, find the pattern, and explain it in a short deck.

Launch a campaign for a new product.

Research who the customer is, pitch a campaign idea, then present it to the brand team.

Make a campaign asset for a L’Oréal launch.

Create a finished piece, then write up your role and the result for your portfolio.

Will the credits count toward my degree?

Does it cost extra?

Choose either the 3-credit or 6-credit option based on what works best for your schedule and graduation plans.

6-credit option: Program fee equals 6 credits at the in-state tuition rate

3-credit option: Program fee equals 3 credits at the in-state tuition rate

Money-saving tip: GCA is not included in block tuition. To stay within the equivalent cost of block tuition, you can rebalance your schedule—for example, 6 credits of Mason courses + 6 credits of GCA or 9 regular credits + 3 GCA credits—to keep their total enrolled credits at 12 and maintain their typical tuition cost while staying full-time.

For complete pricing details and credit options, chat with an advisor via email or call to discuss this option.

Do I need experience?

What if I don't see my major listed?

How much time does it take?

Earn three credits doing real brand work.

What real-world experience looks like

Find out why Spotify listeners stop listening.

Launch a campaign for a new product.

Make a campaign asset for a L’Oréal launch.

A course that counts

Get three new experiences

on your resume.

Industry certification

Project experience

Early talent competition

For all majors

Choose from five paths

Digital Marketing

Web Development

Data Analytics

Coding for Data

Career Rotation

Digital Marketing

Building with AI

Data Analytics

Coding for Data

Career Rotation

Digital Marketing

Building with AI

Hear from students at George Mason

“

Just having the confidence in myself that I do have the skills to get a job now, regardless of where I'm at in school.”

Alumni report that the course paid off

95%

84%

78%

Common questions

Will the credits count toward my degree?

Does it cost extra?

Do I need experience?

What if I don't see my major listed?

How much time does it take?

How do I sign up?

Getting started is easy